End-User

The true consumer of a product or service. The term "end-user" is used to distinguish the person who will actually work with the good or service from individuals who are involved in other stages of its development, production and distribution.

In order to create a successful product or service, the people who create, develop, test and market it must think not of their own needs, but of the end-user's. For example, a computer programmer designing forex trading software would need to think about the level of computer knowledge and forex knowledge the end user will have (among other considerations) in order to design software that will accommodate the end-user's existing knowledge, ability and needs.


The Securities and Exchange Commission has also used the term "end-user" to refer to consumers of investment products.


Investment dictionary. . 2012.

Look at other dictionaries:

  • end-user — endˈ user noun 1. The person, company, etc who will be the recipient of a product being sold 2. (usu end user certificate) in international trade, documentation naming the end user of a product being sold, required eg in the exporting of arms • • …   Useful english dictionary

  • end-user — UK US noun [C] (also end user) ► the person or organization that uses a product or service: »The management of distributors and dealers were reviewed in an attempt to minimize disruption to our end users. end user of sth »The survey has… …   Financial and business terms

  • end user — end users also end user N COUNT The end user of a product or service is the person that it has been designed for, rather than the person who installs or maintains it. You have to be able to describe things in a form that the end user can… …   English dictionary

  • end-user — [end′yo͞o′zər] n. the user of a product; specif., the user of a computer system or network * * * …   Universalium

  • end-user — [end′yo͞o′zər] n. the user of a product; specif., the user of a computer system or network …   English World dictionary

  • end-user — n. a person who uses an item of commerce for its designed purpose; contrasted with those who produce or resell the item or incorporate the item into another product. Note: Purchasers of items who are not end users include: {reseller}; {value… …   The Collaborative International Dictionary of English

  • End User —   [engl.], Anwender …   Universal-Lexikon

  • end user — end .user n the person who uses a particular product, rather than the people who make or develop it …   Dictionary of contemporary English

  • end user — noun count a person who buys and uses a product, especially a computer or a piece of software …   Usage of the words and phrases in modern English

  • end user — A counterparty who intends to own the position. Contrast with a counterparty such as a dealer who intends to sell the position to an end user. American Banker Glossary * * * end user end user ➔ user * * * end user UK US noun [C] (also end user) ► …   Financial and business terms

  • End-user — Economics and commerce define an end user as the person who uses a product. The end user or consumer may differ from the person who purchases the product. For instance, a zookeeper, the customer, might purchase elephant food for an end user: the… …   Wikipedia

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